March 15, 2023

Why Learn Growth Hacking?

Above all, growth hacking is mainly about 3 things: The funnel, the process, and the skillset. This post is about the latter; learning some of the most important skills to becoming a growth hacker. A growth hacker is a data-oriented marketer who puts an emphasis on analytical thinking.  A growth hacker measures, analyzes, tests, compares, refines, and repeats. Are you looking to become one? Growth hacking blogs, growth hacking books, and growth hacking courses are some of the best ways you can learn growth hacking. Besides the many digital marketing courses you may find on the web, you will also need different types of courses to complement your knowledge and become a growth hacker. These categories include growth hacking courses, but also data analysis courses, and coding courses. So here are the best online growth hacking courses in 2023.

Growth Hacking Courses

1. Growth Hacking with Digital Marketing (Version 7.5) [Udemy]

💲 Price: $119.99 (usually 80-90% off) ⏳ Duration: 7.5hrs 💡 Level: Beginner Our first course on our list is made for those who have a good grasp of digital marketing and are looking for the next step. In our case, growth hacking is the next step. Accordingly, you will learn many important growth metrics, such as lean analytics, web traffic, digital conversion funnels, and LTV and CAC calculations. You’ll also gain access to cutting-edge info about inbound marketing, SEO, paid acquisition, email marketing, public relations, and viral marketing.

2. Growth Master Training Course [Growth Hackers]

💲 Price: $370.76 ⏳ Duration: 2hrs 💡Level: Intermediate This self-paced course is taught by Sean Ellis, founder, and CEO of GrowthHackers. Sean is also the one who coined the term ‘growth hacking’, so you bet he has something good to say on the matter. Growth Master Training Course is a series made for the seasoned digital marketer who wants to step up their game. This course teaches you everything about growth and how you and your team will embrace it. Learn how to build your growth team, successfully lead it, and bring results.

3. Growth Marketing For CEOs [Growth Hacking University]

💲 Price: starts at $1,500 ⏳ Duration: 21 hrs 💡 Level: Intermediate This Growth Hacking program will help you learn a new way to grow your business, adopt a growth mindset and acquire the knowledge needed to run your company. It consists of practical hands-on lessons around growth hacking. The curriculum includes topics such as Inbound Marketing Stack & Engagement Points, Marketing Automation, Data Visualization, and more.

4. Growth Marketing Certificate [Growth Tribe]

💲 Price: $1,100 ⏳ Duration: 18-24hrs 💡 Level: Intermediate The Growth Marketing Certificate from GrowthTribe is created to make you an expert in the tools, techniques, and strategies that the world’s leading businesses use to grow. Its goal is to help you unlock growth at every stage of the marketing funnel with the latest tried and tested strategies. The curriculum of this growth hacking course is divided into 4 Modules: The Growth Mindset, The Fundamentals of Growth, and The Pirate Funnel.

5. Growth Marketing for Startups [Growth Hacking University]

💲 Price: starts at $1,500 ⏳ Duration: 24 hrs 💡 Level: Intermediate Growth Marketing For Startups is a 4-week bootcamp for startups. This Growth Hacking program will help you adopt a growth mindset and acquire the knowledge needed to thrive. All participants will receive tailored advice on how they can implement the acquired knowledge to digital marketing and scale their user or customer base.

6. Growth Masters [Segment]

💲 Price: Free ⏳ Duration: N/A 💡 Level: Beginner/ Intermediate Segment is the popular customer data platform that helps professionals collect and activate their customer data.  And recently, it created its own growth hacking course, called Growth Masters. Growth Masters is an on-demand video collection featuring in-demand industry thought leaders like Slack’s Director of Product and the CEO of Product School. If you are a product manager, or aspire to be one, and you are looking to hone the art of building and scaling products that customers love, Growth Masters is for you.

7. Product Marketing Fundamentals [Growth Hackers]

💲 Price: $370.76 ⏳ Duration: 3hrs 💡 Level: Beginner Product marketing and growth marketing often go hand in hand. This growth hacking course is dedicated to the former. By the end of the course, you’ll have walked away with a clear roadmap of the stages you need to nail to successfully get products to market – and keep them there, and a shorthand explanation of how to get the rest of your company to rally around your function. Your instructor for this course is Richard King. Richard is the founder & CEO of Product Marketing Alliance, one of the most popular product marketing communities.

8. The Growth Series [Reforge]

💲 Price: N/A ⏳ Duration: 6 weeks 💡 Level: Beginner/ Intermediate The Growth Series is a 6-week part-time program. The creators of this program are no strangers to the ‘growth world’ and they are none other than Brian Balfour, Bangaly Kaba, and Andrew Chen. According to Reforge, The Growth Series distills hard-earned insights, frameworks, and systems from tech’s top leaders and delivers decades of career experience. It’s made with product managers, growth marketers, designers, engineers, and data analysts in mind. The topics the program covers include retention & engagement, growth models, monetization, user psychology, and more.

9. Growth Marketing Minidegree [CXL]

💲 Price: From $250/ month ⏳ Duration: 95 hrs 💡 Level: Beginner/ Intermediate Many will get discouraged by the duration of this growth hacking course (almost 100 hours!), and we can’t really blame them. But here’s how CXL frames it nicely: if you put in 2 hours daily from Monday to Friday for your learning, then you will need no more than 3 months to complete this course. By the end of this course, you will have learned the growth marketing foundations, how to run growth experiments, channel-specific growth skills, and growth program management, among many other things. This program, taught by industry practitioners, is made for full-stack marketers, UX professionals, and marketing generalists who are looking to specialize in growth.

10. Growth Hacker Marketing: The Course [Ryan Holiday]

💲 Price: $73.16 ⏳ Duration: N/A 💡 Level: Intermediate This is “A Short Course Primer on the Future of PR, Marketing, and Advertising”, created by Ryan Holiday. But who is Ryan Holiday? Ryan Holiday s the bestselling author of Trust Me, I’m Lying; The Obstacle Is the Way; Ego Is the Enemy; and other books about marketing, culture, and the human condition. His company, Brass Check, has advised companies from big tech to some of the biggest authors in the world. The Course Curriculum of this growth hacking course is divided into 3 Chapters: Introduction to Growth Hacking, Four-Step Framework, and Growth Hacking in Practice.

11. Learn Growth Hacking [One Month]

💲 Price: $299 ⏳ Duration: 6hrs 💡 Level: Beginner Mattan Griffel, the instructor of the course will help you get a good grip on growth hacking. In this fashion, you will approach the subject of growth hacking both in theory and practice. You will start with the basics and the theory, and then move on to a more hands-on part. This is where you will learn the importance of landing pages, how to create one with Unbounce, and how to integrate it with Mailchimp. The course also covers a few marketing fundamentals such as copywriting, A/b testing, organic content, SEO, virality, and sales.

12. Growth Program [Demand Curve]

💲 Price: $1,200 ⏳ Duration: N/A 💡 Level: Beginner/ Intermediate The last of our growth hacking courses, the Growth Marketing Full Course is not branded as a ‘full course’ for no reason. Its purpose is to help you learn the full breadth of growth marketing. The curriculum of the course consists of in-depth, tactical insights. Accordingly, you will have the chance to get educated on customer activation, growth strategy, analytics & tracking, user onboarding, landing pages, and much more. Ultimately, the mission of this growth hacking course is to learn how to build your own growth engine. The curriculum includes chapters like: Common Growth Myths and Misconceptions, How to Actually Do Competitor Research, Ecommerce Landing Pages, and How To Read Google Analytics.

13. Product-Led Growth [Growth Hacking University]

💲 Price: $4800 in-house for 5 participants ⏳ Duration: 18hrs 💡 Level: Intermediate

Data Analysis Courses

 

14. Advanced Web Analytics [Growth Hacking University]

💲 Price: $3500 in-house for 5 participants ⏳ Duration: 9 intensive hrs 💡 Level: Intermediate

15. Google Analytics 4 [Google]

💲 Price: Free ⏳ Duration: 9hrs 💡 Level: Beginner/ Intermediate Whether you were proficient with Universal Analytics and you are now looking to make the jump to Google Analytics 4, or you are entirely new in the Google Analytics world, you have to learn the ins and outs of the platform. And what better way to do that than the courses Google itself has published online? In this course, you will find 5 lessons, the last one being Google Analytics Certification. This is where you will understand all of GA4’s properties, and learn how to use various reporting tools and features of the platform.

16. Marketing Analytics [eCornell]

💲 Price: $3,750 ⏳ Duration: A few months 💡 Level: Beginner/ Intermediate Originally established in 1865, Cornell University is an Ivy League University. To this day, it makes contributions in all fields of knowledge – from classical studies to electrical and computer engineering. In our case, eCornell is Cornell’s online learning platform with 14 certificate programs, one of them being Marketing Analytics. The ultimate purpose of Marketing Analytics is to give you the power to translate a bulk of data into meaningful business insights. In this program, you will learn the essential methods of marketing research using data, and analytical tools to measure the effectiveness and efficiency of your digital advertising campaigns.

17. The Data Science Course 2023: Complete Data Science Bootcamp [Udemy]

💲 Price: $99.99 (usually 80-90% off) ⏳ Duration: 31hrs 💡 Level: Beginner The mission of this Udemy course is no other than help you fill up your resume with some of the most in-demand data science skills today. These skills include Statistical analysis, Python programming with NumPy, pandas, matplotlib, and Seaborn, Advanced statistical analysis, Tableau, and Machine Learning. What a few other courses don’t teach but this one does is that it will help you understand the mathematics behind Machine Learning. Finally, The Data Science Course requires no prior experience and within 31 hours it will help you gradually build up your skills.

18. Digital Analytics Training & Certification Program [CXL]

💲 Price: $871 ⏳ Duration: 58hrs 💡 Level: Beginner/ Intermediate Digital Analytics Training & Certification Program by CXL is a practical, hands-on curriculum full of useful and in-demand knowledge. Within 58hrs, the course will grant you all the skills necessary to land a job as a data analyst. From Google Analytics, Tag Manager, and Data Studio to presenting data and attribution, this course is built by leading practitioners and it shows. What’s more, the program includes study material, apart from its on-demand video series. This course from CXL is ideal for Full-stack marketers, professionals who are looking to join growth teams, and UX and CRO specialists who want to level up in analytics.

19. Digital Analytics For Marketers Course [ADMA]

💲 Price: From $650 ⏳ Duration: 1 day 💡 Level: Beginner/ Intermediate ADMA is Australia’s largest marketing and advertising association, counting over 350 corporate members. This particular ADMA course is made for marketers for developing and managing digital campaigns, analysts who would like to better understand how to translate statistics and metrics into insights for marketers, and community managers responsible for social media engagement. This course is a great introduction to digital analytics. Digital Analytics For Marketers Course will teach you how to apply a metrics framework to any digital campaign, how to read and interpret key reports in Google Analytics, and how to accurately attribute conversions in a multi-channel campaign.

20. Python for Data Science [Emeritus]

💲 Price: $900 ⏳ Duration: 40hrs (3 months) 💡 Level: Beginner/ Intermediate Python is the leading programming language in the market right now, even though “programming” may sound very scary to the average marketer. Well, this course will hopefully help you tame that python! The program is made of 124 recorded live lectures, 8 live online teaching sessions, 32 practice datasets, 504 interactive exercises, and 2 career guidance sessions. From the introduction to data science to data manipulation and analysis with Pandas, Python for Data Analytics is one of the top courses for Python and data analytics you can find.

Coding & Programming Courses

21. Code Foundations [CodeAcademy]

💲 Price: From $0 ⏳ Duration: N/A 💡 Level: Beginner Code Foundations is the answer to the question “Where does one start with coding?”.  This course from Codeacademy has rightfully been the starting point for many tech heads in the world. Here you will get an overview of computer science, web development, and data science in theory. In addition, you will write your first lines of code by applying key concepts. By the end of the Code Foundations course, you will know whether coding is for you – or not. Whether you’re looking to explore new careers in tech or just learn to communicate with fellow developers, this is where you should start.

22. Become a WordPress Developer: Unlocking Power With Code [Udemy]

💲 Price: $99.99 (usually 80-90% off) ⏳ Duration: 42hrs 💡 Level: Beginner/ Intermediate With this course, you will unlock the full power of WordPress, and you will go well beyond its abilities as a blog platform. In consequence, you will get introduced to the PHP language, as well as you will learn the basics of JavaScript, and how to create custom post types and custom fields. This coding course is made for everyone who knows or wants to know why learning to code means learning how to do magic with WordPress. It’s also made for the seasoned developer who wants to deepen in custom post types, custom fields, and creating relationships between various content types.

23. Programming for Everybody – Getting Started with Python [Coursera]

💲 Price: Free ⏳ Duration: 19hrs 💡 Level: Beginner Getting Started with Python is a pretty-self explanatory course. Accordingly, you will learn the basics of programming computers using Python 3. Within 7 weeks, the course will teach you how to install Python and write your first program and the basics of the Python programming language. What’s more, you will learn how to use variables to store, retrieve and calculate information, and utilize core programming tools such as functions and loops. Almost 4 million people have enrolled in this program until now, so if you are interested in Python, you may as well be the next one.

24. Programming Foundations: Algorithms [LinkedIn Learning]

💲 Price: $19.99/ month ⏳ Duration: 2hrs 💡 Level: Beginner If coding is the building block of programming then algorithms are the building blocks of coding. And that’s why you see a course on algorithms here. LinkedIn, or what used to be Lynda.com a few years ago, has a lot of courses on coding. However, this one is one of the most popular ones, and for good reason. In this mini-course (which takes a little less than 2 hours to complete) you will learn the basics of algorithms: how they power the world, how to measure their performance, and how to work with data structures such as arrays, stacks, and queues.

25. Introduction to Java Programming: Starting to Code in Java [edx]

💲 Price: Free ⏳ Duration: 40hrs 💡 Level: Beginner After more than 25 years, Java remains of the most popular and in-demand programming languages. It is used for most back-end development projects, including those involving big data and Android development. This course is a great introduction to Java for it will teach you the basics of algorithms and Java programming, and then some more. It’s a great introduction to concepts such as functional abstraction, the object-oriented programming (OOP) paradigm, and Application Programming Interfaces (APIs). By the end of the program, you will know how to develop simple programs in Java.

Growth Hacking Courses – Conclusion

These were the top 25 online growth hacking courses that we know of. Did we miss anything? If so, please let us know with a comment if we missed any must-know growth hacking courses we will gladly add them to the next version of our Top Growth Hacking Courses. If you are looking to work in a growth hacking agency, a SaaS marketing agency, or you are already working in a growth role, then the above list should come in handy. Until then, keep learning!