guides - GrowthRocks

15 CRO Strategies for Your SaaS Company

Conversion Rate Optimization is about turning a user into a customer. Here are The Top 15 CRO Strategies to help you with that.

Joydeep Bhattacharya April 2021 No Comments

7 Classic Growth Hacking Examples That Defined Growth Hacking

‘Growth hacking’ was coined in 2010. However, some of the oldest growth hacking examples go back as far as 1996!

8 SaaS Marketing Strategies for Your Non-SaaS Business

SaaS companies, through their SaaS marketing strategies, reshaped digital. Now, all kinds of businesses are using these kinds of strategies.

Account-Based Marketing (ABM): What Is It & How to Make It Work

Account-Based Marketing (ABM) is a special strategy for special cases. It’s when digital marketing meets high-value clients.

Customer Acquisition Cost (CAC): Definition, Formula & Tactics

Customer Acquisition Cost (CAC) is one of the most indicative growth metrics for most businesses. Here’s how to find it.

Customer Churn: From Churn Prediction to Churn Prevention

Customer churn is one of the most important metrics for most kinds of businesses. It’s also much more than a mathematical equation.

Customer Retention: Definition, Key Metrics & Best Practices

How can you measure the Customer Retention Rate for your business? And why is this key metric so important in the first place?

20 ChatGPT Prompts for Your Digital Marketing

Can ChatGPT help you with your digital marketing tasks? We tried more than a few ChatGPT prompts to find out ourselves!

Nicolas Lekkas February 2023 No Comments

7 Lead Generation Ideas for Content Marketing

Looking for lead generation ideas but don’t know where to start? Here are 7 of the most effective ones to get the ball rolling.

7 Steps to Build Brand Awareness for Your Startup

For your startup to thrive, you need to build brand awareness and become consistent at it. Here are 7 steps to help you build brand awareness.

9 Actionable Hacks to Craft Compelling Copy

Copywriting skills are useful to all marketers – not just to copywriters.

B2B Content Marketing Funnel: From Awareness to Conversion

B2B content marketing funnel is about serving the right type of content at the right time. Here’s how to build yours.

Blog Marketing: This Is How To Use a Blog for Lead Generation

Blog marketing is where content marketing, SEO, and UX meet. It’s a place where website visitors come to learn or be entertained. During their visit,

Brand Storytelling: Everything You Need to Know

What is brand storytelling? Why is it gaining momentum in the marketing world? Here’s everything you need to know about brand storytelling + 3 case studies.

(Please) Don’t Hire a SaaS Consultant Before This

Are you looking to hire a SaaS consultant to grow your app or tool? Here are 6 things you should consider before contacting one.

Theodore Moulos March 2021 7 Comments

5+1 eCommerce Growth Hacks To Skyrocket Your Sales

Why I wrote this article A few weeks ago, a client of ours asked me: “What are the 5 Growth Hacks that could skyrocket my

A Marketing Conference That Actually Helped Us Grow!

This is not just another article. It’s just a recap of some awesome things I experienced first-hand in the beginning of the month. You see,

AARRR Framework: 10 Steps to Building a Growth Funnel

What is the AARRR Framework? How can it help you build your startup? And most importantly, what are the steps to build an AARRR Framework?

AI: Addressing The Elephant In The Room

Theo Moulos, CEO of GrowthRocks, brings attention to overlooked challenges emerging from the intersection of artificial intelligence and digital marketing. By using AI extensively in his daily operations, Theo identifies a significant gap in horizontal technical skills among marketers

Cookie	Duration	Description
_ga	2 years	The _ga cookie, installed by Google Analytics, calculates visitor, session and campaign data and also keeps track of site usage for the site's analytics report. The cookie stores information anonymously and assigns a randomly generated number to recognize unique visitors.
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Cookie	Duration	Description
_gr	2 years	This cookie captures the email of the user when identified. We have three (3) ways to identify the email of the user. a) when user clicks on a link of a Growthrocks' campaign, b) when user is logged-in and c) when a user submits a form containing an email
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Cookie	Duration	Description
_ga	2 years	The _ga cookie, installed by Google Analytics, calculates visitor, session and campaign data and also keeps track of site usage for the site's analytics report. The cookie stores information anonymously and assigns a randomly generated number to recognize unique visitors.
_gat_UA-52042964-1	1 minute	A variation of the _gat cookie set by Google Analytics and Google Tag Manager to allow website owners to track visitor behaviour and measure site performance. The pattern element in the name contains the unique identity number of the account or website it relates to.

Cookie	Duration	Description
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Cookie	Duration	Description
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li_gc	2 years	No description
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