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Addressing business customers, enterprises or corporations
Addressing individuals, freelancers, influencers
Growing both supply and demand in parallel
Pure SaaS, zero-touch, concierge on-boarding SaaS
Services & products for enterprises and corporations
The supply side of any markeplace in most of the times refers to enterprises
By special case / challenge
By stage
Pure e-commerce with one-time products or subscriptions services
Where Doctors, architects, consultants, life coaches offer their services
Digital Products offered to individuals such as webinars, ebooks, academies etc
Covering the demand side, that in most of the cases is addressing individuals
By special case / challenge
By stage
Offering options for individual to book a venue, walkthroughs or events
Offering the ability to brands to promote their products to individuals
Review sites, listing sites allowing users to find and review them
Directories of physical venues or properties for users to book, rent or buy
By special case / challenge
By stage
Google announced Universal Analytics are going away in July '23.
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The full playbook to build your product that will grow avoiding any step-backs
The absolute guide you will need while planning to test the viability of your product
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Definitions of various terms, exclusive to our growth hacking (aka growth marketing) industry, that users may not be familiar with
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Home / Growth Services Tiers / CMO Office – Growth Marketing Agency
In order for your company (funded startup or an established brand with a new product line that will work as a startup for achieving high growth) to have the need of a CMO, you need first to have the team in place for the CMO office to manage. That team could consist of internal resources or from growth engineers working as subcontractors or via growth platforms such as: growthgeeks.com, peopleperhour.com etc
These are few only areas of our responsibility:
Changing to reflect new consumer buying behavior
Different devices and different digital channels are changing the consumer buying behavior. On top of the technical complexity, following-up after been exposed in an ad (called re-targeting) or after abandoning your cart in an eshop drive sales or stop sales from getting materialized. So, there’s a need for tighter integration between corporate marketing and sales as Web-based channels expand their role in advertising, sales, and marketing.
Our designated CMO is a natural resource to help lead the company as a whole toward business changes that reflect evolving customer needs.
Shaping the company’s public profile
The increasing importance of third parties forces businesses to enhance their awareness of blogs, chat rooms, and other social-networking media and to develop new strategies both to capitalize on marketing opportunities revealed by consumers and to defend themselves from cyber-bullying or attacks..
Managing complexity
With more digital options, more countries, more customer segments, more media, and more distribution channels, companies are waging a battle with complexity. Our designated CMO will assist you to address the issue and develop new approaches to manage this complexity. Simple questions such as the below will been taken care from our CMO that will also keep the full accountability of his decision:
Building new marketing capabilities
The changing environment calls for new marketing capabilities, both in the marketing organization and in the company as a whole. Within marketing, for example, the ability to build brands across an increasing number of media, including vehicles dominated by user-generated content, is critical. There also a lot of analytic muscles to build, such as the data-management skills needed to compare and maximize the effectiveness of on- and offline marketing expenditures thus to define a viable RoMI (Return on Marketing Investment)
Our CMO office and the designated CMO as well are Growth engineers with technical background sufficient to tackle all the technical challenges and deliver a literally 360 degrees service.
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