Content marketing is a marketing strategy used to attract, engage, and retain an audience by creating and sharing relevant content (i.e. articles, videos, podcasts, and other media). Content Marketing is the foundation for inbound marketing

Content SEO GrowthRocksTN

The Complete Guide to Optimizing Content for SEO

As content marketing gains recognition as a valuable digital marketing strategy, businesses are producing content of all types at an accelerated rate. Blog posts, e-books, white papers, podcasts, webinars and more have become common tactics for many marketers in order to create brand authority. But what good is compelling content if it can’t be found? Optimizing your content is crucial!
Here comes SEO – Search Engine Optimization- to the rescue!
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