The Top 15 Digital Marketing Articles Marketers Read in 2024

2024 is almost behind us; a good time for retrospection.

And retrospect we did.

We researched some of the best digital marketing and growth hacking blogs from the industry using Ahrefs’ Top Pages Site Explorer. Then, based on their organic traffic, we picked one of the top articles for every blog that was published (or republished) this year.

Finally, we put everything together in this post so you can bookmark it and read the posts at your own pace.

Or -you know- you can read them all at once, if you are that hardcore.

Either way, here are the top digital marketing articles for 2024!

Enjoy.

1. The 10 Best Free Keyword Research Tools in 2024 [Ahrefs]

Discover the 10 best free keyword research tools for 2024 in this comprehensive guide by Ahrefs. Perfect for improving your SEO strategy, this article breaks down each tool’s features, use cases, and reliability. From uncovering high-ranking keywords to enhancing your content strategy, it’s packed with practical examples and actionable tips to make the most out of the tools.

👉 Read the full article here.

2. 15 Best Quillbot Alternatives: The Ultimate Guide [Backlinko]

Looking for the best alternatives to Quillbot, the popular writing tool? Backlinko’s guide explores top AI-powered writing tools, highlighting their features, pros, and use cases. Whether you’re refining content, generating ideas, or enhancing your writing style, this article offers practical insights to help you find the perfect tool for your needs.

👉 Read the full article here.

3.  The Truth About Dropshipping: The Good, The Bad and The Ugly [BigCommerce]

Dropshipping is one of the most accessible ways to start an eCommerce business, but success requires the right strategy. BigCommerce’s guide offers a step-by-step approach to mastering dropshipping. Learn how to choose winning products, connect with reliable suppliers, and build a store that converts.

👉 Read the full article here.

4. 7 of the Best AI Image Generators for Creators and Marketers + Example Images [Buffer]

The perfect read for content creators and marketers looking to level up their visual content strategy. Whether you’re creating social media visuals, marketing assets, or design mockups, this article highlights the best tools, their features, and practical use cases. Explore the top AI image generators of 2024 in Buffer’s comprehensive guide. 

👉 Read the full article here.

5.  31 Great Content Writing Examples, Tips, and Tools [Content Marketing Institute]

Great writing is the foundation of effective content marketing. Content Marketing Institute shares essential tools, expert tips, and standout examples to elevate your writing skills. Whether you’re crafting blog posts, social media captions, or email campaigns, this guide is packed with actionable advice to help you captivate your audience.

👉 Read the full article here.

6.  D2C Marketing: The Complete Guide [GrowthRocks]

Direct-to-consumer (D2C) marketing is reshaping the way brands connect with customers. GrowthRocks’ guide delves into the essentials of D2C marketing, from building authentic relationships to creating impactful campaigns. A detailed read filled with insights, strategies, and real-world examples.

👉 Read the full article here.

7. How to Write a Respectable Resignation Letter [Hubspot]

Quitting is never an easy conversation. So, if the time comes, you better make it with grace. HubSpot’s guide on writing a respectable resignation letter offers practical advice for crafting a professional and clear message when leaving your job. You will find various templates and examples that will help you leave a lasting good impression on your employer.

👉 Read the full article here.

8. How to Get Your Email Marketing Ready for iOS 18 [Martech]

Apple’s iOS 18 rolled out in September 2024 and changed the game for email marketers. Martech’s guide dives into the key updates and how they can impact your email strategies, including new privacy features and deliverability challenges. An essential read if you’re looking for ways to adapt and actionable tips.

👉 Read the full article here.

9. ‘You Can’t Cheat the Fundamentals’: Why Prime Has Been Reduced to the Bargain Bin [Marketing Week]

Once the hottest energy drink brand with fans lining up at dawn. Prime Hydration, created by YouTubers KSI and Logan Paul, is now facing a big downturn. Marketing Week uncovers the story behind this decline and shares insights into the pitfalls of sustaining momentum in a competitive market.

👉 Read the full article here.

10. What Is SEO? Search Engine Optimization Best Practices [Moz]

SEO is the backbone of online visibility, but where do you start? Moz’s beginner-friendly guide breaks down the fundamentals of SEO, covering how it works, why it matters, and how to apply it effectively. From keyword research to link building, this guide has all the basics covered to get you started with SEO.

👉 Read the full article here.

11. What is A Shadow Ban? (and How to Fix It) [Neil Patel Digital]

Noticed a sudden drop in your social media engagement? Neil Patel’s guide explains shadow banning, a phenomenon where platforms limit your content’s visibility without informing you. Learn the signs of being shadow-banned, tips to avoid it, and strategies to recover your reach and engagement effectively.

👉 Read the full article here.

12. 24 Great Search Engines You Can Use Instead Of Google [Search Engine Journal]

Google may have about 200% of the search engine market, but it’s not the only option. Search Engine Journal highlights 20 alternative search engines that offer unique features, enhanced privacy, or niche-specific results. Explore these search engines with new eco-friendly searches, deeper web indexing, and specialized topics.

👉 Read the full article here.

13. Instagram Updates for 2025: What Marketers Need to Know
[Social Media Examiner]

Stay ahead of the Instagram curve with the latest updates for 2025. Social Media Examiner breaks down new features, algorithm changes, and tools designed to enhance content creation and engagement. From AI-powered recommendations to advanced analytics, this is what you need to know for your IG marketing.

👉 Read the full article here.

14. Micro-Influencers vs. Macro-Influencers: Which Is Right for Your Brand?[Marketing Profs]

When it comes to influencer marketing, size matters. Accordingly, Marketing Profs explores the pros and cons of micro- and macro-influencers, helping you decide which approach aligns with your campaign goals. Packed with practical tips and real-world examples, this guide ensures your influencer strategy delivers maximum impact.

👉 Read the full article here.

15. How to Increase Conversion Rates: 26 Effective Tips and Strategies [Unbounce]

Boosting your conversion rate doesn’t have to be a mystery. Unbounce’s guide walks you through proven strategies to optimize your landing pages, improve user experience, and drive more actions from your audience. With actionable tips, case studies, and expert insights, this is your go-to resource for turning clicks into customers.

👉 Read the full article here.

The Top Digital Marketing Articles for 2024 – Epilogue

So there are the top digital marketing articles and growth marketing articles for this year.

Did we miss anything?

Please let us know if there is a must-read article we should add!