What is SQL in Funneling?
Stands for Sales Qualified Leads and It’s one or multiple stages in our funnel, about those people where sales dpt has confirmed it or sales intend is proven. They are interested in buying
Statistical Significance
In marketing, statistical significance refers to the likelihood that the result of an experiment or a test (such as an A/B test or a campaign performance analysis) is not due to random chance, but rather reflects a real difference or effect.
