ASO (App-store Optimization)

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What is ASO?

Is the process of improving the visibility of a mobile app in an app store

What’s the relation to SEO?

ASO is for mobile apps on app stores what SEO is for websites on google

Related terms (by category)

Share of Voice

SOV is the percentage of clicks that land on your website, compared to the total number of clicks for all tracked keywords of yours.

CTR Curve

A CTR curve is a line graph depicting the average CTR for each position in Google search results.
Remember: 1st position will get 25% of clicks and 10th position will get the 2%

Content Updating

A content update is a change or addition made to the content on a website.

Content Repurposing

Content repurposing is the process of adapting or modifying existing content so that it can be used in a) a new format or b) for a different audience.

IAAT (In Anchor And Title)

IAAT, or ‘in anchor and title’ is where the competition figure is drawn from.

Copywriting

Copywriting is the ability, specialty, or capacity of writing correct content and composing proper material in general.

Related terms (by alphabet)

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Cookie	Duration	Description
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Cookie	Duration	Description
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apbct_visible_fields_1	session	No description
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apbct_visible_fields_3	session	No description
apbct_visible_fields_4	session	No description
apbct_visible_fields_5	session	No description
apbct_visible_fields_6	session	No description
apbct_visible_fields_7	session	No description
ct_checked_emails	session	No description
ct_has_scrolled	session	No description
ct_mouse_moved	session	No description
ct_screen_info	session	No description
GetLocalTimeZone	session	No description
ifso_last_viewed	session	No description available.
ifso_visit_counts	1 year	No description available.
li_gc	2 years	No description
nitroCachedPage	session	No description
prism_649664625	1 month	No description

What is ASO?

Is the process of improving the visibility of a mobile app in an app store

What’s the relation to SEO?

ASO is for mobile apps on app stores what SEO is for websites on google

Related terms (by category)

Related terms (by alphabet)

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