Topic: A

What is: A

All the terms you need to know about A

AI Models

AI models are computational systems designed to perform tasks that require human-like intelligence. They are built using machine learning algorithms and trained on large datasets to recognize patterns, make predictions, generate content, or interact in ways that simulate human responses.
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A/B Platforms

An A/B testing platform is a tool used to compare two or more versions of a web page, email, advertisement, or any other type of content to see which performs better based on a specific metric
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Attribution model

An attribution model is the rule, or set of rules, that determines how credit for sales and conversions is assigned to touchpoints in conversion paths.
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AMP Technology

AMP is a Google-backed project with the aim of speeding up the delivery of content through the use of stripped-down code known as AMP HTML.
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Alt-text Images

Alt-Text (aka Alternative Text) is the name (description), we give to images. If it doesn’t exist, google uses the filename (!)
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