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What’s a social CRM?

Social Customer Relationship Management, or social CRM, refers to the methods and deployment of customer relationship management tools over social networks. While the term “social CRM” may seem redundant — after all, the relationships to be managed are inherently social — the technology underlying social CRM software differs considerably from that which supports traditional CRM.

Here are some examples of Social CRM Platforms:
* PipeDrive
* Salesflare
* Intercom
* Hubspot
* Close
* Active Campaign

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