Creating a content calendar isn’t just about generating a list of ideas through AI tools like ChatGPT. You need to follow a procedure that we have analyzed here
Creating a content calendar isn’t just about generating a list of ideas through AI tools like ChatGPT. You need to follow a procedure that we have analyzed here
This prompt is based on the proven content planning framework outlined in the article “How to Create a Content Calendar”. The framework identifies 15 critical content triggers that businesses commonly use to drive engagement, relevance, and value for their audience.
These triggers cover a diverse range of content needs, including:
By addressing these triggers, this framework ensures a holistic, balanced content strategy that aligns with both audience needs and your business goals.
The questions for each trigger are designed to extract practical, actionable insights. By focusing on specific opportunities (e.g., keyword prioritization, backlink gaps, competitor analysis), this process encourages you to work smarter by producing content that resonates with your audience and aligns with their search intent.
The structured Q&A approach saves time by clearly defining areas to prioritize, avoiding unnecessary brainstorming sessions. It also provides clarity for stakeholders and team members by breaking down the planning process into manageable steps.
The prompt begins by asking for your niche or industry, ensuring that all questions and content suggestions are tailored to your specific needs. This makes the framework adaptable for a wide range of businesses, from e-commerce to SaaS, professional services, and more.
As you will see from the prompt, it will ask you for some information you need to have in hand before submitting it, from simple Keyword Research to checking analytics for the blog’s performance or brainstorming with your team.
That’s all… copy and paste the provided prompt to chatgpt. The rest will happen automagically
The process revolves around 15 content triggers that serve as starting points for identifying content opportunities. These are:
Each trigger addresses a different aspect of content strategy, ensuring a well-rounded plan.
For each trigger, there are 2–3 tailored questions to guide your thought process. These questions help you identify specific needs, opportunities, or gaps in your content plan.
Start with Trigger 1: Keyword Research Findings
If you don’t have an answer or this doesn’t apply, simply press enter to move to the next question.
Continue through all 15 triggers, answering as many questions as possible.
Once you’ve answered the questions, you’ll have a complete set of insights needed to plan your content. These inputs will be used to create a 6-month content calendar that aligns with your goals.
Based on your answers, I will create a content calendar with the following features:
Once the calendar is ready, you can:
Content Calendar Creation Task
Objective:
Use the article “How to Create a Content Calendar” as the foundation for this task. Focus on the content triggers outlined in the article to guide the planning process.
Start with Business Context:
Begin by asking me for my business niche or industry so the content ideas and questions are tailored specifically to my field.
Tailored Questions:
For each content trigger, ask 2–3 questions to gather inputs. Number both the triggers and the questions for clarity. Use the examples provided below as your guide.
1. Keyword Research Findings
1.1. Give me your list of keyword opportunities.
1.2. Are there any keywords you’d like to prioritize due to their relevance, volume, or low competition?
2. Backlink Opportunities
2.1. Do you have any content missing for the links promised or planned?
2.2. Are there any guest blogs or external content pieces third parties are expecting from you?
3. Thought Leadership
3.1. Are there any specific ideas or concepts you want to position your organization as a leader in?
3.2. Have there been recent developments or breakthroughs in your field you’d like to comment on?
4. Event or Campaign Support
4.1. Are there upcoming events, product launches, or campaigns you want to create supporting content for?
5. Refreshing Existing Content
5.1. Do you have any underperforming content pieces that need an update?
5.2. Are there older articles or pages that no longer align with your current goals or services?
6. Trending Topics
6.1. Are there any current industry trends or newsworthy topics that could engage your audience right now?
7. Competitor Monitoring and Analysis
7.1. Are there competitors ranking for keywords or topics you think your content should address?
7.2. Have you noticed any competitor strategies that could inspire your next piece of content?
8. Content Gap Analysis
8.1. Are there areas where your content library is lacking compared to audience needs or competitor coverage?
8.2. Have you identified any keywords or topics where you’re gaining impressions but not clicks?
9. Link-Magnet Content
9.1. Are there evergreen or shareable topics you’d like to explore to attract more backlinks?
9.2. Do you have data, case studies, or unique insights that could form the basis of high-value content?
10. High-Intent (Commercial Intent) Keywords
10.1. What services or products do you want to prioritize in your content this quarter?
10.2. Are there high-conversion keywords tied to those offerings that need focus?
11. Seasonality and Event
11.1. Are there any upcoming seasonal opportunities (e.g., Black Friday, holidays) you want to leverage?
11.2. Do you have events tied to industry-specific seasons or annual trends?
12. Content Pillar Support
12.1. Are there specific pillar topics you want to reinforce with supporting content?
12.2. Do you have pillar pages that need additional internal links or refreshed content?
13. Support of Listicles
13.1. Do you have any ideas for new listicle-style content that aligns with your goals?
13.2. Are there existing lists that need additional context or expansion into holding blog posts?
14. Reflecting Your Inner “You”
14.1. Have there been any recent changes in your services, product lines, or strategy that should be reflected in your content?
14.2. Are there any unique aspects of your organization’s culture, values, or expertise you’d like to showcase?
15. Concepts or Content Repurposing
15.1. Do you have any existing content (e.g., webinars, podcasts, reports) that could be repurposed into blog posts or articles?
15.2. Are there successful pieces of content that you’d like to expand into new formats or series?
Questionnaire Interaction:
Content Calendar Creation:
