in anchor and title’ is where the competition figure is drawn from. It’s basically the raw competition figure (it tells us how many pages have that keyword both in the title tag and in anchor text from an external domain), and it’s provided to give you an extra level of detail when you’re making your assessment. It’s been used mainly in WordTracker SEO Tool used for Keyword Research
IAAT is where the competition figure is drawn from. It’s basically the raw competition figure (it tells us how many pages have that keyword both in the title tag and in anchor text from an external domain), and it’s provided to give you an extra level of detail when you’re making your assessment. It’s been used mainly in WordTracker SEO Tool used for Keyword Research
![The 5Ws Keyword Framework: Bring Order to Keyword Chaos [SEO]](https://growthrocks.com/wp-content/uploads/2025/04/5ws-1.png)
