Topic: Funnels

What is: Funnels

Funnels are making sure that users will be transformed from simple anonymous visitors to named customers. It consists of many stages. Companies have multiple funnels.

All the terms you need to know about Funnels

Webhook

Webhook is a unified way for applications to communication among them. Every application can listen to webhooks and also call webhooks.
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Statistical Significance

In marketing, statistical significance refers to the likelihood that the result of an experiment or a test (such as an A/B test or a campaign performance analysis) is not due to random chance, but rather reflects a real difference or effect.
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Growth Funnel

The growth funnel incorporates not just the acquisition of new customers but also emphasizes retention, engagement, and referral mechanisms to fuel sustainable growth.
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Leads Forensics

Lead forensics is a term that refers to the use of digital forensics techniques to gather and analyze data from leads, or potential sources of information, in a digital auditing or investigation.
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