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Mastering AI in 2024: Top AI Courses and Workshops You Can’t Miss

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Artificial Intelligence is revolutionizing industries, driving innovation, and creating new opportunities for growth. Whether you’re in marketing, journalism, hospitality, or any other industry, understanding how to leverage AI is now a critical skill.

Below is a curated list of must-attend AI courses and workshops in 2024 to help you stay ahead of the curve and integrate AI into your work seamlessly.

Disclaimer: We organize and teach in many of them 🙂

Upcoming AI Courses and Workshops in 2024

1. AI for Hospitality

  • When: Ongoing (on demand)
  • Where: Remote or Physical
  • Organizer: Growth Hacking University
  • Duration: 3 x 3 hours (9 hours)
  • Languages: English
  • Cost: €1,900 (up to 5 participants) €3,500 (5 to 20 participants)
  • Why Attend: This course covers how AI can enhance operations and marketing in hospitality. Topics include AI-driven reputation management, optimising Airbnb and Google listings, creating personalised guest guides, and blogging. Learn More

2. AI for Everyone by Andrew Ng

  • When: Ongoing
  • Where: Coursera
  • Organizer: Coursera (offered by Andrew Ng, co-founder of Coursera and former head of Google Brain)
  • About the Organizer: Coursera partners with universities and organizations globally to offer top-tier online courses. Andrew Ng is one of the pioneers of AI education, bringing accessible AI knowledge to the masses.
  • Cost: Free (with the option to pay for a certificate)
  • Why Attend: This course is designed for non-technical individuals who want to understand AI’s implications and applications in various industries. It’s perfect for professionals looking to gain foundational AI knowledge without diving deep into coding.

3. AI for Marketers

  • When: Ongoing (on demand)
  • Where: Remote or Physical
  • Organizer: Growth Hacking University
  • Duration: 3 x 3 hours (9 hours)
  • Language: English
  • Cost: $3,500 (up to 5 participants) $4,500 (5 to 20 participants)
  • Why Attend: This program teaches marketers how to integrate AI in content creation, advertising, and data analysis. Learn how to streamline workflows, personalize customer experiences, and enhance marketing strategies with AI. Learn More

4. AI for Business Leaders

  • When: October 15-16, 2024
  • Where: New York, USA
  • Organizer: MIT Sloan School of Management
  • About the Organizer: MIT Sloan is a world-renowned business school offering programs designed to equip leaders with cutting-edge knowledge. Their AI programs blend technical AI insights with practical business applications.
  • Cost: $3,500
  • Why Attend: Specifically designed for business executives, this workshop teaches leaders how to leverage AI to drive business transformation. It covers strategic AI implementation, ethics in AI, and how to lead teams through digital transformation.

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5. AI and Machine Learning for Marketers

  • When: November 14-16, 2024
  • Where: San Francisco, California, USA
  • Organizer: Growth Marketing Conference
  • About the Organizer: Growth Marketing Conference is a top event for marketers focused on growth strategies, digital transformation, and emerging technologies like AI.
  • Cost: $899 (early bird pricing)
  • Why Attend: Aimed at marketing professionals, this workshop covers how AI and machine learning can optimize campaign strategies, automate marketing processes, and improve customer targeting and personalization efforts. Attendees will walk away with practical tools and tactics to integrate AI into their marketing strategies.

7. Deep Learning Specialisation

  • When: Ongoing
  • Where: Coursera
  • Organizer: DeepLearning.AI (founded by Andrew Ng)
  • About the Organizer: DeepLearning.AI is a specialized institute focusing on AI education, particularly in deep learning, a subfield of machine learning. It’s a go-to platform for professionals wanting to advance their AI skills.
  • Cost: $49/month (Coursera subscription)
  • Why Attend: For those looking to dive deeper into AI’s technical side, this specialization is ideal. It covers neural networks, natural language processing, and the fundamentals of deep learning, perfect for developers and technical professionals.

9. AI & Data Science for Leaders

  • When: December 5-7, 2024
  • Where: Singapore
  • Organizer: INSEAD
  • About the Organizer: INSEAD is one of the world’s leading business schools, known for developing leaders with a global mindset through executive education programs.
  • Cost: $5,900
  • Why Attend: This course is designed for leaders and managers who want to understand AI and data science and how to apply these technologies strategically within their organizations. It offers a comprehensive look at AI’s impact on business decision-making and strategy execution.

10. AI for Journalists

  • When: Ongoing (on-demand)
  • Where: Remote or Physical
  • Organizer: Growth Hacking University
  • Duration: 3 x 3 hours (9 hours in total)
  • Language: English
  • Cost: $3900 (up to 5 participants) or $5500 (5-20 participants)
  • Why Attend: This course is tailored for journalists, researchers, storytellers, and media professionals eager to integrate AI into their content creation, reporting, and research processes. The program covers how AI can assist in fact-checking, automate content generation, and improve efficiency in modern newsrooms. Learn More

11. AI for HR and L&D Executives

  • When: Ongoing (on-demand)
  • Where: Remote or In-House
  • Organizer: Growth Hacking University
  • Duration: 2 x 3 hours (6 hours in total)
  • Language: English
  • Cost: $2,900 (up to 5 participants) $4,500 (5 to 20 participants)
  • Why Attend: This course is ideal for HR and L&D executives looking to integrate AI into their talent management and employee development strategies. Learn how AI can enhance recruitment, employee training, and performance tracking, helping your organization stay competitive in the evolving workplace. Learn More

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Noteworthy AI Courses Held Earlier in 2024

1. AI in Retail: Enhancing Customer Experience

  • When: May 5-7, 2024
  • Where: London, UK
  • Organizer: Retail Technology Innovation Hub
  • Highlights: This workshop was a key event for retail professionals aiming to integrate AI into their operations. It covered AI-driven personalization, automated customer service, and optimizing the supply chain through machine learning.

2. AI in Education Summit

  • When: June 10-12, 2024
  • Where: San Diego, California, USA
  • Organizer: EdTechX
  • Highlights: This summit explored how AI can enhance teaching methods, personalize learning experiences, and streamline educational administration. Educators and EdTech developers gathered to discuss AI’s role in the future of education.

3. AI for Business Leaders

  • When: April 22-23, 2024
  • Where: New York, USA
  • Organizer: MIT Sloan School of Management
  • Highlights: Attendees praised this workshop for its ability to break down complex AI concepts into actionable strategies for business executives. The program focused on AI implementation, ethical considerations, and driving digital transformation.

Final Thoughts

2024 is filled with opportunities to master AI and stay ahead in your industry. Whether you’re looking to refine your marketing strategies, enhance customer experiences, or lead teams through digital transformation, these workshops and courses provide the tools and insights you need. Secure your spot today and transform the way you work with AI!

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