There are a few different ways to do so, including reading growth hacking blogs or enrolling in one of the growth hacking courses you will find.
No matter how tech-focused the industry is, let us not forget about books, even if they are on the analog side of things.
So we present to you our top growth hacking books. We’ve included some of the absolute classics, as well as some of the newest publications on the subject.
Enjoy!
Contents
1. Hacking Growth
How Today’s Fastest-Growing Companies Drive Breakout Success
Authors: Sean Ellis & Morgan Brown | Published: 2017 | Pages: 345
If you know anything about growth hacking, you’ve probably heard of Sean Ellis. Sean is responsible for the term ‘growth hacking’, as he coined it a decade ago. If you don’t know anything about growth hacking, then that’s alright – this book is for you! The “godfather of growth hacking” co-wrote the book with Morgan Brown. Among other things, Morgan is a growth and product executive. Currently, he is Facebook’s director of product. Together they wrote one of the must-have growth hacking books.
The book is divided into two parts. In the first part, you will learn what growth hacking is all about, what methods does growth hacking use, and what are its processes. The second part is basically a playbook. This is where you will discover how to apply the methods and processes of the first part to your business – regardless of your industry – and get the most out of the 4 growth stages (Acquisition, Activation, Retention, Monetization).
Hacking Growth is a must-read for any marketer and entrepreneur, and especially for those working on product and SaaS companies. It’s easily-readable, content-dense, with tons of practical takeaways for the reader. As one of the best growth hacking books, will spark many ideas for your own company that you’ll want to put in use immediately.
| Part I: The Method | Part II: The Growth Hacking Playbook |
|---|---|
| Chapter One: Building Growth Teams | Chapter Five: Hacking Acquisition |
| Chapter Two: Determining if your Product is Must-Have | Chapter Six: Hacking Activation |
| Chapter Three: Identifying your Growth Levers | Chapter Seven: Hacking Retention |
| Chapter Four: Testing at High Tempo | Chapter Eight: Hacking Monetization |
| Chapter Nine: A Virtuous Growth Cycle |
2. Growing Happy Clients
The processes & experiences for growing fortune 500 corporates & the fastest growing scaleups
Authors: Ward van Gasteren, Daphne Tideman | Published: 2020 | Pages: 356
Ward van Gasteren and Daphne Tideman are two of the most experienced growth hacking consultants, with over ten years of experience working with the fastest growing scale-ups and the biggest Fortune 500 corporates.
Growing Happy Clients will give you the opportunity to charge more for your growth services, and make you overall a more reliable growth hacker to your clients. This growth hacking book takes you from kickoff to project reflection, teaching you everything that separates successful growth hackers from the average growth hacker. Among many things, you will learn:
– The five principles to handle any and every client you come across.
– How to create internal fans within a company to ensure your contract gets renewed.
– How to rid yourself of the confining label of Marketing and have a broader impact.
In 2021, this will be a must-read growth hacking books for any growth hacker, growth hacking consultant, or freelance growth hacker when running client projects.
| Part 1: Before You Start: Pre-Contact | Part 2. Starting Off: First Month | Part 3. The Real Hustle Months | Part 4. Ups & Downs Phase | Part 5: How You Should End Projects The Right Way |
|---|---|---|---|---|
| Five Core Principles of Growth Consultants | First Contact & Kick-Off | How to set up Your Growth Hacking Process | Common Issues: How to fix Fixed Mindsets | How to Up-Sell & Cross-Sell |
| Your Contact’s ABC: Awful, Barriers & Cravings | Crucial Basics to Get In Place: North Star Metric & One Metric That Matters | ABEing: Always Be Evaluating & How to do Zoom-Out Sessions | Narrow down: Too Many Focus Point = No Focus Points | Dealing with a Downscale |
| 4 Types of Clients and how to deal differently with each of them | How to set Expectations to Guarantee a Happy Client | How to turn stakeholders into fans: Board, Brand, Legal, Sales, Dev & more | How to get Growth on top of the agenda | Closing Words: Now Say Farewell to Your Imposter Syndrome |
3. The Growth Handbook
Brought to you by Intercom
Authors: Des Traynor, Karen Peacock, & Andrew Chen | Published: 2018| Pages: 79
Andrew Chen is one of the first thought leaders in the growth hacking scene. In 2012, he explained why a ‘Growth Hacker is the new VP Marketing’. He led Uber’s Rider Growth product team. Today, he is a general partner of a venture capital firm in Silicon Valley. Along with the team from Intercom, and a few veterans from the industry, who have grown businesses like AtlassianAlassian, Slack, and Pinterest, they provide tested frameworks, valuable tips, and priceless observations through this book.
The authors and contributors share their thoughts on why Retention is more important than Acquisition. Spoiler alert: It has to do with the current subscription-based economy. Additionally, you will learn how to make valid growth experiments and what are the common mistakes to avoid.
You will be able to answer questions like: How do I calculate my gross and net churn? Why every business needs a mechanism for free acquisition? How do I acquire the right “breed” of customers? How do I find my product’s magic moment? And -you won’t see this one coming- what is the law of shitty clickthroughs?
| Chapter 1 | Chapter 2 | Chapter 3 | Chapter 4 | Chapter 5 | Chapter 6 |
|---|---|---|---|---|---|
| Acquisition | Activation | Retention | Monetization | Testing & Optimization | Metrics & Measurement |
4. Traction
How Any Startup Can Achieve Explosive Customer Growth
Authors: Gabriel Weinberg & Justin Mares | Published: 2015 | Pages: 240
Traction is written by two very successful entrepreneurs, Gabriel Weinberg and Justin Mares. The former is the CEO and founder of DuckDuckGo, one of the most popular alternative search engines. The latter is the founder of several successful startups.
Traction is written with every startup in mind. Why do some startups fail when others succeed? According to the book, most startups don’t fail because they can’t build a product. Rather, they fail because they can’t get traction. In other words, new customers and users. As the writers put it, “traction trumps everything”.
The book not only broadens the reader’s horizons in the business field, but it also offers actionable insights and guidance. What’s more, the authors draw on interviews with founders from successful companies, like Reddit, Hubspot, and Wikipedia. They will also talk the reader through the 19 traction channels. Which one should you pick for your company and how can you make the most out of them? To answer that, the reader will find a three-step framework called Bullseye. Overall, Traction offers a vast wealth of knowledge, tactics, facts, and opinions that can benefit your startup.
| Traction Channels | Viral Marketing | Search Engine Optimization | Business Development | Offline Events |
| The Bullseye Framework | Public Relations (PR) | Content Marketing | Sales | Speaking Engagements |
| Traction Thinking | Unconventional PR | Email Marketing | Affiliate Programs | Community Building |
| Traction Testing | Search Engine Marketing | Engineering As Marketing | Existing Platforms | Afterword |
| Critical Path | Social & Display Ads | Targeting Blogs | Trade Shows |
5. Product-Led Growth
How to Build a Product That Sells Itself
Author: Wes Bush | Published: 2019 | Pages: 276
Wes Bus may be relatively new in the growth marketing scene but he has already established a strong presence. He is the co-host of the ‘Product-led podcast’, creator of the ‘Product-led 6-week course’ and author of Product-Led Growth: How to Build a Product That Sells Itself.
That’s dandy and everything, but what on earth is ‘product-led’, I can hear you asking. The term ‘product-led growth’ was coined by Open View Partners, a VC firm from Boston, a few years back. According to the firm, “Product Led Growth (PLG) is an end user-focused growth model that relies on the product itself as the primary driver of customer acquisition, conversion, and expansion.” In other words, product-led growth places the product at the center of the customer’s journey. Thus the product itself, rather than the sales or marketing, becomes the mechanism through which the company will acquire, activate, and retain customers.
In his book, Wes will talk the reader through the concept of product-led growth strategy, given that it makes sense for their business in the first place. What’s more, you will answer questions like: Which of the SaaS pricing strategies is the only one with long-term viability? What are the 7 roles that a product-led growth ream needs to have? How do you stop customer churn? How can you transform free trial and freemium users into paying customers? You will also learn the #1 thing to change to maximize your customer lifetime value. If you have a SaaS business or you are working for one in roles such as marketing, sales, and product, this book is considered to be a must-read since the day it came out.
| Part I: Design Your Strategy | Part II: Build Your Foundation | Part III: Ignite Your Growth Engine |
|---|---|---|
| Chapter 1: Why is Product-Led Growth of Rising Importance? | Chapter 7: Build a Product-Led Foundation | Chapter 12: Develop an Optimization Process |
| Chapter 2: Choose Your Weapon: Free Trial, Freemium, or Demo? | Chapter 8: Understand Your Value | Chapter 13: The Bowling Alley Framework |
| Chapter 3: Ocean Conditions: Are You in a Red -or Blue- Ocean Business? | Chapter 9: Communicate Your Value | Chapter 14: Increase Your Average Revenue Per User (ARPU) |
| Chapter 4: Audience: Do You Have a Top-Down or Bottom-Up Selling Strategy? | Chapter 10: Deliver on Your Value | Chapter 15: Slay Your Churn Beast |
| Chapter 5: Time-to-Value: How Fast Can You Showcase Value? | Chapter 11: The Most Common Mistake that New Product-Led Business Make | Chapter 16: Why Truly Great Companies Are Built to Be Product-Led |
| Chapter 6: Choose Your Product-Led Growth Model with the MOAT Framework |
6. Growth Hacking
Silicon Valley’s Best Kept Secret
Authors: Raymond Fong & Chad Riddersen | Published: 2016 | Pages: 204
Growth Hacking – Silicon Valley’s Best Kept Secret is another excellent option for anyone who wants to get introduced to growth hacking. It’s written by Raymond Fong and Chad Riddersen. Raymond is a former engineer who later in his life discovered his passion for marketing and became a growth marketer and a consultant. Chad started his career in investment banking but ended up being a growth consultant for companies like Boeing and Dollar Shave Club.
Contrary to the traditional growth marketers, Chad and Raymond don’t think in growth funnels. Rather, they built their own framework and called it the Automated Sales Process (ASP). So what’s this? Basically, ASP is their take on deconstructing and analyzing the elements of a sales and value delivery cycle. You can get the idea of what that is from the book cover on the left.
The book offers real-life examples from some of the now-well-established companies. By understanding what worked for them -and why- you will be able to apply many of these practices on your own business. However, you will have to learn about the growth process and the growth mindset first, both of which are explained in the book.
| Chapter 1 | Chapter 2 | Chapter 3 | Chapter 4 | Chapter 5 | Chapter 6 | Chapter 7 | Chapter 8 |
|---|---|---|---|---|---|---|---|
| Growth Hacking Your Mind | Establishing and Automated Sales Process (ASP™) | Attraction | First Impression | Engage & Educate | Follow-Up | Sales Technology | Referrals & Retention |
7. Startup Evolution Curve
From Idea to Profitable and Scalable Business
Author: Donatas Jonikas | Published: 2017 | Pages: 338
Startup Evolution Curve – From Idea to Profitable and Scalable Business is branded as ‘the IKEA guide for building your next startup’. It’s written by Dr. Donatas Jonikas, a scientist, a marketer, and a reserve lieutenant. In order to write his book, Donatas surveyed 1,447 startup founders from all over the world. But he didn’t stop there. Additionally, he took a few hundred interviews with founders who managed to skyrocket their startup, and even with some who didn’t; failures can teach us as valuable lessons as successes.
The content of the book puts a huge weight on the business aspect of the startup. In this way, it starts with analyzing the value proposition, the business environment, and the competitive analysis. It then moves on how to create a minimal viable product and how to evaluate profit and growth potential. Chapter 3 is dedicated to fundraising, while Chapter 4 is all about the product launch. In Chapter 5, Growth Hacking, you will learn about ‘profit hacking’, how to create viral loops, and a few marketing automation strategies, among other things.
Furthermore, Startup Evolution Curve provides free additional resources for the reader. Accordingly, besides its 338 pages with concrete insight, you will also get templates and some swipe files for download, an online video course on how to create an irresistible offer and an invitation to join the group of like-minded startup entrepreneurs.
| Stage 1: Feasibility Study | Stage 2. Hypotheses and Experiments | Stage 3. Fundraising | Stage 4. Product Launch | Stage 5: Growth Hacking |
|---|---|---|---|---|
| The Essence: Define the Value Proposition | Get ready for hypotheses verification | Startups challenges and the fundraising process | Myth of the Big Boom launch | Viral loop and key metrics |
| Alternative solutions & competitive analysis | Creating minimal viable products: purposes and types | Setting up fundraising milestones | Foundations of building a strong brand | Growth engines: sticky, viral, paid |
| Segmentation and potential market size | Validating problem-solution-market fit | Bootstrapping or be ready for plan B | Identify and seize customer touchpoints | Profit hacking: leads, conversion, and economics |
| Business model and fatal flaws | Create a strong positioning statement | Choosing the best funding source | Craft an irresistible offer | Marginal users & magnets to get them |
| Business environment and breakthrough innovations | Testing communication and distribution channels | Creating winning fundraising material | Get ready to up-sell, cross-sell, and down-sell | Marketing material for viral growth |
| Customer Journey Map | Evaluating profit and growth potential | Determining the value of your startup | Marketing plan on one page | Key leverage points and partnerships |
| Financial assessments | Develop alternative marketing strategies | Consistent targeted actions | Execute-Measure-Learn | Marketing automation strategies & tools |
8. Hooked
How to Build Habit-Forming Products
Author: Nir Eyal | Published: 2014 | Pages: 336
In growth marketing, retention has become the most important stage of the funnel. And one of the first thinkers to put retention in the spotlight so successfully was Nir Eyal. Nir is an expert in behavioral engineering, which is a fusion of psychology and technology. He’s also a professor at Stanford University, a tech startup founder, and investor.
In his book, Hooked, Nier introduces the Hooked model. As the name suggests, the model explains how it hooks users so they use the product again and again without thinking about it too much. As the author explains, the Hooked model has 4 Phases. The first phase is the Trigger, which is anything that sets behavior in motion. The second phase, Action, is that which is being done in expectation of the next phase, Reward. And, according to Eyal, there are three types of rewards: rewards of the tribe, the hunt, and the self. The fourth and last phase is Investment, the part where the user is asked to give back some of his time and get committed.
Hooked is a must-read for product managers, marketers designers, marketers, and start-up founders. It’s also a great book for anyone who is interested in knowing more about themselves by knowing more about the products they use – and how the products use them.
| Chapter 1 | Chapter 2 | Chapter 3 | Chapter 4 | Chapter 5 | Chapter 6 | Chapter 7 | Chapter 8 |
|---|---|---|---|---|---|---|---|
| The Habit Zone | Trigger (Phase 1) | Action (Phase 2) | Reward (Phase 3) | Investment (Phase 4) | The Morality of Manipulation | The Bible App Case Study | Habit Testing and Identifying Habit-Forming Opportunities |
9. The Paper Plane Plan
Growth hacking techniques especially for the B2B service industry
Authors: Ross Davies | Published: 2017 | Pages: 184
The Paper Plane Plan is one of these books that you should read with a pen and a notepad on your side (or -you know- whatever works for you to keep notes). It leaves the reader with many takeaways. The tactics and strategies written in the book are well-written, well-presented, and pretty practical, thus giving you the chance to implement them as soon as you put the book down.
While many growth hacking books focus on SaaS and product, The Paper Plane Plan offers a blueprint for the B2B services industry. It’s a brilliant step-by-step guide that provides great value to B2B professionals who are looking to grow their business. Be it accountants, solicitors, recruiters, or photographers, there is something for every professional who works in the B2B service industry. The book starts with some marketing basics, a few of them being value propositions, buyer personas, and customer perception. From there, it moves on to teach more advanced concepts, like how to select the perfect marketing hack/idea for your business or how to scale your marketing rapidly without extra effort.
The author Paper Plane Plan is Ross Davies. He is a partner in a design & CRO agency, called Strafe Creative. He’s also a partner at a second marketing firm, as well as a creative and marketing advisor to a few tech firms. Last but not least, he’s a lecturer at Nottingham Trent University and a council member in Nottingham UK.
| Chapter 1 | Chapter 2 | Chapter 3 | Chapter 4 | Chapter 5 | Chapter 6 | Chapter 7 | Chapter 8 |
|---|---|---|---|---|---|---|---|
| Planning Stage | Mentality | Marketing | Web Based | Follow up | Advanced | Random Thoughts | Final Thoughts |
10. Contagious
Why Things Catch On
Authors: Johan Berger | Published: 2016 | Pages: 256
Growth hacking is known for its low (or no) budget potential. Startups and small businesses are not the Big 5 Tech; they are not even close in terms of money, connections, or operation. Yet companies like Dropbox, Airbnb, Dollar Shave Club managed to grow without spending millions in promotion and advertising. Their little secret? Word of mouth marketing, which is a big component of growth marketing.
Jon Berger, the author of the book, delves into human psychology and the world of ideas. He demystifies virality and investigates what makes things popular. According to Jon, there are 6 basic principles that define virality and the science behind word-of-mouth. Whether you are a content writer, a copywriter, most kinds of ‘writer’, or you are working for any media, including social, or looking for ways to make your product or idea catch on, Contagious is the go-to place.
The book is separated into 6 basic parts. And the purpose of each part is to provide explanations to common phenomena, as well as answer the question it poses. In this fashion, in Chapter 2 which is about Triggers, you will read the answers to questions like ‘Which gets more word of mouth, Disney or Cheerios?’ and ‘Could where you vote affect how you vote?’. In the next chapter, Emotion, you will understand how anger is similar to humor. And in Chapter 5, Practical Value, you will learn ‘How an eighty-six-year-old made a viral -video about corn’, and ‘Why hikers talk about vacuum cleaners’.
| Chapter 1: Social currency | Chapter 2: Triggers | Chapter 3: Emotion | Chapter 4: Public | Chapter 5: Practical value | Chapter 6: Stories |
|---|---|---|---|---|---|
| Ants can lift fifty times their own weight | Which gets more word of mouth, Disney or Cheerios? | Why do some things make the Most E-Mailed list? | Is the Apple logo better upside down than right side up? | How an eighty-six-year-old made a viral -video about corn | How stories are like Trojan horses |
| Why frequent flier miles are like a video game | Why a NASA mission boosted candy sales | How reading science articles is like standing at the edge of the Grand Canyon | Why dying people turn down kidney transplants | Why hikers talk about vacuum cleaners | Why good customer service is better than any ad |
| When it's good to be hard to get | Could where you vote affect how you vote? | Why anger is like humor | Using moustaches to make the private public | E-mail forwards are the new barn raising | When a streaker crashed the Olympics |
| Why everyone wants a mix of tripe, heart, and stomach meat | Consider the context | How breaking guitars can make you famous | How to advertise without an advertising budget | Will people pay to save money? | Why some story details are unforgettable |
| The downside of getting paid | Explaining Rebecca Black | Getting teary eyed about online search | Why anti-drug commercials might increase drug use | Why $100 is a magic number | Using a panda to make valuable viralit |
| We share things that make us look good | Growing the habitat: Kit Kat and coffee | When we care, we share | Built to show, built to grow | When lies spread faster than the truth | Information travels under the guise of idle chatter |
| Top of mind, tip of tongue | News you can use |
11. Top 101 Growth Hacks
The best growth hacking ideas that you can put into practice right away
Authors: Aladdin Happy | Published: 2015 | Pages: 132
For five months straight, Aladdin Happy, the author of the book, was collecting growth hacks. For 2 to 5 hours every day, he would gather growth hacks from all over the internet. Then, he would put them into action for his startup. After a while, Aladdin decided to share these hacks through a subscription service. As a result, 1700 subscribers were reading his content just 3 weeks later (with $0 in marketing budget). Seeing that there is an audience for that, he then put all these hacks together in one book and published it.
In Top 101 Growth Hacks you will read exactly what the title suggests: 101 growth hacks from product/market fit to referral and revenue. Accordingly, you will learn how to increase email opt-ins and your conversion rate. Whether ‘Money back guarantee’ or ‘Free trial’ works better. How to write a good copy that converts and headline formulas that work. And how to unlock viral marketing and hack offline word of mouth.
Be aware that many of these growth hacks have become since then obsolete. However, this doesn’t change the fact that many examples can inspire you and help you with your out-of-the-box thinking. Nonetheless, if you end up reading Aladdin’s book and enjoying it, you should know that two years later he published a second book: TOP 101 growth hacks – 2: The best new growth hacking ideas that INSPIRE you to put them into practice right away.
| Chapter 1 | Chapter 2 | Chapter 3 | Chapter 4 | Chapter 5 | Chapter 6 | Chapter 7 | Chapter 8 | Chapter 9 |
|---|---|---|---|---|---|---|---|---|
| Before product/market fit (3 growth hacks) | Hustling (10 growth hacks) | Copywriting (8 growth hacks) | Acquisition (17 growth hacks) | Activation (19 growth hacks) | Retention (7 growth hacks) | Revenue (22 growth hacks) | Referral (14 growth hacks) | Other (1 growth hack) |
12. The Growth Hacking Book
Most Guarded Growth Marketing Secrets The Silicon Valley Giants Don’t Want You To
Know
Authors: Parul Agrawal, Rohan Chaubey | Published: 2019 | Pages: 322
The Growth Hacking Book is another good read for anyone who doesn’t know much about growth hacking and growth marketing and is looking to change that. The book explains the concept of growth hacking, as well as the mindset, the skillset, and the toolset a growth hacker should possess. These are the basic elements that constitute growth hacking today. Moreover, it teaches how to identify and analyze growth channels and how to automate workflows for faster and easier growth.
Structure-wise, the book is the sum of many short essays by over 30 contributors. Accordingly, each contributor shares their expertise in their respective field, describing their experiences, and sharing with the reader what worked and what didn’t work. The Growth Hacking Book covers much ground on today’s marketing. Its topics range from the content skillset and various social media skills to tactical skills and how to grow a business in an unorthodox niche.
Ultimately, The Growth Hacking Book is a very good summary of what growth hacking is capable of – and what you will also be capable of after reading it.
| Chapter 1: Content Skillset | Chapter 2: Social Media Skills | Chapter 3: Tactical Skills | Chapter 4: Growing business in an unorthodox niche | Chapter 5: Mindset | Chapter 6: Toolset |
|---|---|---|---|---|---|
| How to leverage content to take your brand to the moon | Growth hacking your presence on LinkedIn and making an impact | The science of writing a bestselling book | Growth hack your food business through digital marketing | Bend the reality of networking | The ultimate guide on generating leads via cold email |
| How to start and scale your online magazine | Influencer Marketing: Getting results via a data-driven process | A bird in the hand: Is paying attention your greatest growth hack? | Backstage secrets to grow your business in the music industry | Leveraging the power of relationships to grow your online business | How to create an army of 1,000 micro-influencers in 30 days who will sell for you |
| Great content needs a great writer, a purpose, and the right approach | Instagram Growth: 0 to 10k followers in 3 months | The power of customer retention | Growing your brick and mortar business in the digital era | Using Okr strategy for success in business | Automate workflows to make growth hacking easy |
| Building marketing assets | Growth hacking the newsjacking way | Guideline to become a successful digital entrepreneur | Why partnerships are the ultimate growth hack | ||
| Essential SEO growth hacks - Learn to rank your site faster | How to brand leverage offline marketing for audience growth | How to create financial growth by being fearless yourself | How to market your business like a reality TV show | ||
| Grabbing media attention to grow your personal brand | Online success secrets for health and wellness practitioners, coaches, and consultants | Build a celebrity brand & raise an army of light | Growth hacks to generate a flood of leads, customers and profits | ||
| How to pitch journalists for public relations success |
13. Blitzscaling
The Lightning-Fast Path to Building Massively Valuable Companies
Authors: Reid Hoffman, Chris Yeh | Published: 2018 | Pages: 288
The Growth Hacking Book is another good read for anyone who doesn’t know much about growth hacking and growth marketing and is looking to change that. The book explains the concept of growth hacking, as well as the mindset, the skillset, and the toolset a growth hacker should possess. These are the basic elements that constitute growth hacking today. Moreover, it teaches how to identify and analyze growth channels and how to automate workflows for faster and easier growth.
Structure-wise, the book is the sum of many short essays by over 30 contributors. Accordingly, each contributor shares their expertise in their respective field, describing their experiences, and sharing with the reader what worked and what didn’t work. The Growth Hacking Book covers much ground on today’s marketing. Its topics range from the content skillset and various social media skills to tactical skills and how to grow a business in an unorthodox niche.
Ultimately, The Growth Hacking Book is a very good summary of what growth hacking is capable of – and what you will also be capable of after reading it.
| Part 1. What is Blitzscaling? | Part 2. Business model innovation | Part 3. Strategy innovation | Part 4. Management innovation. Eight key transitions | Part 5. The broader landscape of Blitzscaling | Part 6. Responsible Blitzscaling |
|---|---|---|---|---|---|
| Software is eating (and saving) the world | Designing to maximize growth: the four growth factors | When should I start to Blitzscale? | Nine counterintuitive rules of Blitzscaling | Blitzscaling beyond high tech | Blitzscaling in society |
| The types of scaling | Designing to maximize growth: the two growth limiters | When should I stop Blitzscaling? | The never-ending need for change | Blitzscaling within a larger organization | Framework for responsible Blitzscaling |
| The three basics of Blitzscaling | Proven business model patterns | Can I choose not to Blitzscale? | Blitzscaling beyond business | The response spectrum | |
| The five stages of Blitzscaling | The underlying principles of business model innovation | Blitzscaling is iterative | Other Blitzscaling regions to watch | Balancing responsibility and velocity as the organization grows | |
| The three key techniques of Blitzscaling | Analyzing a few billion-dollar business models | How Blitzscaling strategy changes in each stage | China: The land of Blitzscaling | ||
| How the role of the founder changes in each stage | Defending against Blitzscaling | ||||
Top Growth Hacking Books to Read – Epilogue
Do you have any favorite growth hacking books we didn’t mention?
Please let us know with a comment so we can keep it in mind for the next update of the list.
Until then, happy reading!
I write for GrowthRocks, one of the top growth hacking agencies. For some mysterious reason, I write on the internet yet I’m not a vegan, I don’t do yoga and I don’t drink smoothies.
